Chamonix-Mont-Blanc
Ad Campaign
Chamonix Mont Blanc, a captivating town nestled in the French Alps, served as the focal point of my project. I aimed to highlight the region's awe-inspiring natural beauty while leveraging the unique aspect of its challenging terrain, which often poses risks and demands caution. By emphasizing the exhilarating experiences available and the importance of safety, I sought to attract adventure enthusiasts looking to test their limits in a breathtaking mountain environment.
Programs used: Illustrator, Photoshop, Procreate
Chamonix-Mont-Blanc Ad Campaign
Chamonix is situated in the French Alps just north of Mont Blanc, the highest mountain in Western Europe. My goal was to draw attention to the area's breathtaking natural beauty while highlighting its distinctive feature—the difficult terrain, which frequently presents incredible dangers and requires vigilance. By stressing the intensity of the experience available as well as the significance of safety, I hoped to attract adventure fans wanting to push their boundaries in a gorgeous alpine setting.
Programs used: Illustrator, Photoshop, Procreate